Mayor issues SPAM challenge
BY DEENA WINTER / Lincoln Journal Star
Mayor Chris Beutler has a challenge for the city of Lincoln: Donate 200 cans of SPAM to the needy, and he’ll donate 200 cans, too.
Beutler announced his challenge during a press conference Tuesday to try to inspire Lincolnites to open their cupboards to the needy. He chose to highlight the quirky canned meat made in Austin, Minn., because he said it was one of his “favorite treats” as a child.
“As it turns out, canned meat in general is one of the top needs of the Food Bank,” he said. “As the slang term for unwanted e-mail, SPAM has kind of gotten a bad rap over the last few years. My hope is the Mayor’s SPAM Challenge will restore its good name in Lincoln and help to feed many hungry people this holiday season.”
Consumers looking to slice their food budgets bought more canned SPAM and Dinty Moore stews and shied away from more costly microwave meals, Hormel Foods Corp. said Tuesday.
But double-digit sales increases for the company’s canned foods weren’t enough to offset significantly higher costs for commodities and a hefty investment loss, leading to a big drop in profit during the period.
With its stable of such recession-friendly products, the company holds a unique position in an economy that has led a growing number of consumers to bypass the neighborhood chain restaurant and make a run to the grocer instead.
But the success of the company’s canned food hasn’t been a panacea. In the division that includes canned items, operating profit slipped 3 percent. The culprit, the company said, was slower sales of the more expensive Hormel Compleats microwave meals.
Chairman and Chief Executive Jeff Ettinger said shoppers are making “trade-offs of value over convenience, at least in the short run.”
Factories in Austin, Minn., and Fremont, Neb., supply SPAM to all of North America, South America and Australia. Factories in Denmark, the Philippines and South Korea supply the rest of the world with its SPAM, according to Hormel’s publicists. -- AP
Beutler’s staffers served diced SPAM and crackers at the press conference.
While some may smirk at SPAM, Food Bank Director Scott Young said a can of SPAM will be eaten and is appreciated by the more than 40,000 people who live below the poverty line in the 16 counties the Food Bank serves.
According to the Hormel Foods, the geniuses behind SPAM, the already-cooked meat can be fried, grilled, baked or zapped with a laser cannon.
Cans of SPAM — which sell for about $3 — can be dropped off at any city office, including the mayor’s office at 555 S. 10th St., or the F Street Rec Center. On Dec. 15, the cans will be counted, and Beutler said “(My wife) Judy and I will pony up.”
(Although he said his wife recommends people buy SPAM Lite.)
Young — who called himself a “SPAM Guy” too and joked that the ham and pork substance is “solid and gelatinous all at once” — decided spur-of-the-moment to kick in another 100 cans of SPAM, to match donations.
But seriously, he said local groups that serve the needy are seeing demand like never before.The Food Bank is on track to give out 4 million pounds of food, but there is demand for about 6 million, he said.
The number of students on free and reduced lunch is “up significantly,” he said.
People began lining up at 7 a.m. and formed a line two blocks long at one recent food giveaway, Young said.
Aside from canned meat, people also appreciate canned soup, canned fruit, Hamburger Helper, peanut butter and jeally and cereal.
And SPAM — when you’re hungry, you really appreciate it, Young said.
Reach Deena Winter at 473-2642 or dwinter@journalstar.com.

Facebook
del.icio.us
Fark It
Reddit




Post Your Comment
Standards and RulesYour posted comment will appear after it has been approved.
Frequently asked questions about story commenting.
All Hail SPAM wrote on November 25, 2008 11:44 am:
John wrote on November 25, 2008 11:47 am:
SPAM-A-LOT wrote on November 25, 2008 12:01 pm:
Hummmmm wrote on November 25, 2008 12:03 pm:
institute and diabetes places think of the mayor NOW??? The sodium in
canned soup??? Thanks but no thanks, I'll stick to my spinach and see
scallops!!!! Well he's trying, he can't help it if he's uneducated!!! "
Sean1 wrote on November 25, 2008 12:36 pm:
MMMMMMMMMMM! "
DR wrote on November 25, 2008 12:41 pm:
SPAM lover wrote on November 25, 2008 12:46 pm:
Eric wrote on November 25, 2008 12:48 pm:
wHY SO expensive wrote on November 25, 2008 1:13 pm:
mythbuster wrote on November 25, 2008 1:14 pm:
Idle wrote on November 25, 2008 1:22 pm:
Scott wrote on November 25, 2008 2:29 pm:
Good Times wrote on November 25, 2008 2:45 pm:
Yep wrote on November 25, 2008 3:26 pm:
Nope wrote on November 25, 2008 4:07 pm:
GG wrote on November 25, 2008 4:24 pm:
Fred from Ralston wrote on November 25, 2008 11:03 pm:
Lumir wrote on November 26, 2008 5:12 am:
Tara wrote on November 26, 2008 10:17 am: